When it comes to building your brand, we focus on fast growth and lasting reputation!

BRAND AUDIT?

Take an analysis to make sure you are exactly in the position you believe you are.

BRAND REVIEW , AUDIENCE SURVEY , DATA ANALYSIS , COMPETITION ANALYSIS

Do you know the current position of your brand? Do you think that people believe about your brand what you believe about it? The brand audit will monitor your brand and take a detailed analysis that will help you understand the strengths and weaknesses of your brand and not only what your customers say about you but if those are the right customers for your product\services. Most importantly, a Brand Audit will give you all the necessary information to take the right decisions and avoid spending time, money and human effort on the wrong stuff.

BRAND DISCOVERY?

Discover those details that answer the question why people buy from you.

BRAND ESSENCE , BRAND VALUES , DISTINCTION ELEMENTS , CUSTOMER AVATAR , POSITIONING , COMPETITION , MARKET RESEARCH , BRAND PROMISE

What are your core values? What do you stand for as a brand? What is the essence of your brand? What should people understand at a glimpse when they look at you? What is the story you want to share?
Nowadays people are bombed with a ton of information and they don?t have the time or the will to stop what they do and look at you.
For this reason you have to step out of the crowd and be there when they need you. Discovering what your brand is, the elements that constitute it and your customer avatar, the target group to speak to and defining the story they want to hear from you, will make you stand out from your competition giving you a huge advantage.

BRAND STRATEGY?

To find your north star you need tools and most importantly the right mindset to use them. Set a plan and always adjust your compass to keep your vehicle on track.

BRAND DISCOVERY , BRAND MISSION , MARKET RESEARCH , BRAND POSITIONING , COMPETITION ANALYSIS , TARGET GROUP , BRAND GROWTH PLAN , COMMUNICATION PLAN , BRAND STORY

Building a strategy means you are creating a compass with a specific process that will guide you step by step to your ultimate goal! A strategy identifies your north star and keeps you always on track to follow it. It creates measurable goals, monitoring your plans and campaigns and lets you know at all times where you are, what to do next and how to adjust in order to get the most of what you do. For us, building a strategy is the most important step for a brand. Without a strategy, a brand is like a ship in the middle of the ocean without the tools to identify where it is and where it is going, lacking communication with the world and without any indication for the immediate future.

BRAND DESIGN?

Raise your flag, write your statement and wear proudly your identity so people recognize you for what you are.

BRAND PERSONALITY , BRAND IDENTITY , BRAND COLORS , BRAND ORIGIN , STYLISTIC IDENTITY , LOGO , IMAGES , BRAND STORY , TAGLINES

A picture is worth a thousand words and a strong brand needs both the picture and the thousand words. To be more accurate, it needs the right images, symbols, logos, naming and content in order to deliver them in the right way to the right audience. For us, what makes a brand remarkable is its message to be delivered, with all its symbols and content, in a way that resonates to people. In that way the story of the brand will create a huge army of loyal fans.

BRAND ACTIVATION?

People is searching for you, make them find you by telling them the story they want to hear.

SET GOALS , TARGET GROUP , DEFINE CHANNELS , MESSAGE STRATEGY , COMMUNICATION PLAN , BUILD THE FUNNEL , TOOLKIT , MONITORING PLAN , INSIGHT ANALYSIS

Activating your strategy plan is the moment of truth. It is like you have built a ship and now you have to put it on the sea. Ships are made to travel, not to stay at the port. The great adventure is out there. To test and adjust, to face the reality in order to get your data, analyze them and make decisions. Your customers are out there waiting for you to keep your promise. Let the story begin.
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